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Search Engine Optimization (SEO)
 

 

 

Search Engine Optimization (SEO) is a set of traffic building strategies that relies on gaining and maintaining high rankings in the most popular search engines and directories.

Here are 4 ways I use search engines in order to bring qualified visitors:

  • Keyword Analysis & Web Site Code Optimization services
  • Initial 7 Search Engine Submissions
  • Ongoing Monthly Submissions, Keyword Analysis & Optimization
  • Paid Listings (Google Adwords Selects and Overture network)
Keyword Analysis & Web Site Code Optimization services

I personally perform a detailed analysis of your site content and the current keyword searching trends in the major search engines.

That way, you will identify the relevant keywords that target the right online surfers who are looking for your site.

Then I will optimize and suggest changes to your web site code in order to achieve a better position in the major search engine listings.

Fees: One time cost of $500.00, taxes included

Initial Search Engines Submissions

Includes:

  1. Keyword Analysis & Web Site Code Optimization services
  2. Hand submission to Google, MSN, AltaVista, AllTheWeb.com, Excite, CNN and InfoSpace.

Fees: $900.00, taxes included

Ongoing Monthly Submissions, Keyword Analysis & Optimization

Each month I choose and optimize a different web page from your web site, and hand submit it to the 8 major search engines.

Fees: $100.00 first month, $50.00 per month thereafter

Paid Listings (Google Adwords Selects and Overture network)

Pay per click is rapidly becoming acknowledged as one of the most effective online marketing strategies for building qualified traffic.

Overture provides sponsored listings to several of the well-known search engines, including Yahoo!, MSN and AltaVista.

Google Adwords Select supplies ads to the Google and AOL search engines, among others.

Together, these two reach over 90% of Internet users, so I focus your online marketing campaign on them.

I do not submit URLs to hundreds of search engines, use various tricks to achieve a higher page ranking, buy banner ads or participate in various affiliate programs.

I will provide you with an action plan, consisting of a list of suggested keywords and phrases, along with professionally written ad copy designed to pull responses from the right customers.

I also provide you with some market research on competitors within the same space.

Once you approve our action plan, I will purchase advertising, then monitor it and make any necessary adjustments to positioning, bid price and other parameters several times a day.

My service includes:

  1. Strategic keywords that qualify visitors to your site
  2. Writing and editing your listing, to encourage qualified visits
  3. Changing your listings when your web site content changes
  4. Monitoring performance, and fine tuning the keywords
  5. Monthly reporting

Package Structure

  • Monthly US$150.00 fee includes approximately US$100.00 worth of fees to either Overture or Google.
  • The remaining US$50 is my consulting fee.
  • Naturally, you may choose to work with a larger budget. As the budget increases, my management fee reduces to as low as 30% of the total budget.
  • You may cancel this service at any time, but must finish up the month that was paid.
  • As in web hosting, all fees are payable at the beginning of each monthly period. Full payment must be received on time to avoid interruption of service
An example visualization of Internet topology produced by Walrus  
 
 
 
 
 
 
 
 

 


 


® 2006 Synchronium Consulting Group Vancouver British Columbia Canada