Step One: Priorities

• Sales Objectives
• Market research Objectives
• Positioning/Branding Objectives
• Customer Service Objectives
• Etc

Step Two: Competitive Intelligence

• Metatags
• Search Engine Exposure
• Sales Funnel
• Media Exposure
• Online Content Strategies
• Online Community Strategies
• Traffic Building Strategies

Step Three: Navigation Architecture

• Basic Page Template
• Content / Section Pages

Step Four: Sales Funnel Integration

• Within website
• From website to Sales Management Software

Step Five: Content Strategies

• Search Engine Considerations
• Content Programming, Launch & Updates
• Localization

Step Six: Community Strategies

Step Seven: Commerce Strategies

Step Eight: Domain Name Registration

Step Nine: Hosting Strategies

Step 10: Update and Maintenance Strategies

Step 11: Search Engines Submission

Step 12: Directories Submission

Step 13: Traffic Strategies

Step 14: Traffic Log Review